Charles Evans Little II lived a storybook childhood in suburban Minneapolis Minnesota; where nature, sports and family values are among that which is held sacred.
His inherent nature to explore and be challenged has led him around the planet by way of The United States Navy in 1988; into studying Sound Reinforcement and the Performing Arts at Chicago’s Columbia College in 1993; and across Europe as a DJ through the late 1990’s.
He launched his first entrepreneurial endeavor in 1995 from an artists’ loft in Chicago’s hip Wicker Park neighborhood, which consisted of two independent companies operating in tandem. Wicker Park Creative Mediums produced some of the most forward thinking and visually stunning graphic design for the electronic music world; while it’s sister-company “PURE” imported international dance music artists into the United States and played an integral role in the induction and growth of the dance music genre as it stands in American culture today.
Known then as The Pure Pleasure Experience (or more commonly as “PURE”), Charles and his “Pure Army” successfully built one of the most widely known and respected nightlife culture brands this side of the Atlantic. The brand progressed and reincarnated itself as Purefuture.com as the world wide web became a mainstay in modern times; and is still a leading provider of entertainment & marketing solutions for today’s young trendsetters.
As the 90’s rolled into the 2000’s, Charles set his sights on furthering his creative skill set to include motion graphics, animation, cinematography and ultimately made his way into the Director’s chair in 2006 with his first music video and narrative short film.
Today, Charles’ background and repertoire of talents and experience sees him constantly behind the scenes of a wide gamut of entertainment projects. Be it from behind the stage or the presentation podium; on the tour bus or at the conference table; surrounded by an array of computer displays; or behind the lens of a camera; Charles is at home and is at his intended place when in the creative process. One with his team, with is surroundings, with his tools, with his vision and with the Universe.